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Marketing & Events Coordinator

GoNetspeed is looking for a Marketing & Events Coordinator to join our team.

Location

Connecticut

Job Description

You will be the driving force behind GoNetspeed’s events strategy (owned, sponsored, or participant) and execution. You will have end to end responsibility for our participation in dozens of in-person and virtual events (Connecticut & Pennsylvania).
  • Plans, executes, and measures demand generation marketing programs.
  • Develops and implements tactical marketing events in conjunction with Sales, Marketing, and external influencers such as partners, user groups, industry trade associations, etc.
  • Provides onsite execution support for marketing programs.
  • Tracks lead flow to ensure the appropriate Sales channels are following up with event attendees and campaign responders in a timely manner. 
  • Excellent interpersonal skills and ability to work on widely spread virtual teams.
  • Basic understanding of Technology, Applications, and Industry solutions being marketed.

Required Skills

  • Personal skills & abilities:
    • Confident with a likable personality
    • Highly organized (able to juggle many priorities, document, and communicate well)
    • Highly collaborative and able to manage a large number of stakeholders
    • Analytical and inquisitive, especially as it pertains to event ROI. Able to analyze event performance and apply learnings to future events, including both B2B and B2C KPIs
    • Attentive to details
    • Strong communicator, including written (slides, emails, docs, marketing copy) and verbal (presentations, event briefings, vendor negotiation)
    • Creative thinker, who can turn goals/objectives into well-formulated event experiences
    • Able to problem solve, juggle and keep a cool head in the sometimes chaotic world of events
    • Confidence and authority to manage and work in-person booth events
    • Able to manage vendors to ensure outstanding output on time and on budget
    • Skilled at negotiation and cost savings / getting more for less. Strong steward of the company budget who ensures we get maximum value from investments. Understands the common negotiation tactics
  • Physical skills and demands of the job:
    • Able to travel as needed for events
    • Able work outside normal business days/hours as necessitated for events
    • Able to push and lift up to 25 lbs
    • Able to be on one's feet for long periods of time and handle the sometimes long days required for events

Education

  • Bachelor’s degree in Marketing or related field
  • Experience managing a company’s events strategy & execution, including trade show sponsorships
  • Experience and strong understanding of how trade shows and conferences work, including vendor management, components of events, typical timelines, cost watch outs, vendor landscape, and other best practices

GoNetspeed is an equal opportunity employer m/f/d/v

© 2021, GoNetspeed. All Rights Reserved.

*Estimated cost savings based on average competitor pricing. Actual savings may vary by location. Assumes monthly YouTube TV subscription fee of $64.99 a month. YouTube TV-specific savings of up to $500/year calculated by annualizing mean reported monthly spending on pay-TV of $107 and subtracting the annualized $64.99 monthly base package costs of YouTube TV. Based on a study by the Leichtman Research Group, published Oct. 31, 2018. YouTube TV is a trademark of Google LLC.